Lifecycle Marketing Manager (Retention & CRM)

Lev Haolam is an Israeli company that supports small and medium businesses in Judea and Samaria through a subscription service for unique Israeli products and an international online store. Our international team works tirelessly to create opportunities for the development of Israel.

We value efficiency, clarity, and openness to innovation — and we offer the opportunity to contribute directly to the growth of our company and the mission we believe in.

We’re looking for a Growth & Retention Manager to help scale our subscription business by improving retention, increasing customer lifetime value, and driving cross-unit revenue growth.

What You’ll Do

• Own retention strategy across key lifecycle stages (3, 6, 12 months).

• Build customer segmentation and personalized engagement journeys.

• Optimize multi-channel CRM communication (email, push, WhatsApp, etc.).

• Launch cross-sell and upsell campaigns across Lev Haolam business units.

• Partner with Product, Analytics, and Marketing to drive growth experiments.

• Run A/B tests and continuously improve lifecycle funnels.

• Track core metrics: LTV, ARPU, churn, retention, incremental revenue.

What We’re Looking For

• 3+ years in CRM, lifecycle, retention, or growth marketing.

• Strong understanding of subscription funnels and customer behavior.

• Analytical mindset (Excel, Power BI, cohort analysis).

• Experience with triggers, personalization, and offer creation.

• Cross-functional collaboration skills.

• Subscription or e-commerce background is a plus.

• Fluent English (C1+) and Russian.

What We Offer

• Fully remote work environment.

• Competitive, performance-based compensation in USD.

• Freedom to experiment, test ideas, and build systems from the ground up.

• Mission-driven company with meaningful, values-based impact.